Career guidance

Numerous articles have been published in professional marketing magazine over the years that should help with your career. These include salary surveys, articles from marketers describing how it feels to work in particular types of firms, and guidance from experienced consultants on topics such as writing a CV, preparing a job specification, making the best of interviews and getting promoted.

Just scroll down the list, and click on any articles that look interesting. All are available in full text.

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Wanted: A collective noun

The role played by client development professionals has fundamentally and irrecoverably changed in the ten years in which Clifton Harrison has worked within professional services.

pm March 2015, Clifton Harrison (DWF LLP)

Retirement, what retirement?

Although for most of us retirement is a long way off, Tim Musgrave suggests there are still plans we can make now to improve our ‘twighlight years’.

pm December 2014, Tim Musgrave (Milestones)

Is your firm doing its best to keep you?

Everyone deserves to be valued by their employer. But, asks Mark Harris, what happens when you’re not?

pm November 2014, Mark Harris (Morgan Hunt)

Manage your energy in a way that works for you

As we build out of the recession and are busy making plans for growth, now is the time to reflect on your overall energy levels and just what capacity you have to achieve your personal and professional ambitions.

pm October 2014, Louise Tufnell (Inside 80 Limited)

The magic of mentoring

Nicky Acuna Ocana looks at the value of mentoring in the professions.

pm October 2014, Nicky Acuna Ocana (Ambition)

Motivating high performers

Jane Downes looks at what a leader can do to ensure high performers continue to be motivated.

pm July 2014, Jane Downes (Clearview Coaching Group)

Management focus
EQ – take a deep breath…

Emotional Intelligence, or EQ, is the latest buzzword in professional psychology. Jo Emerson looks at why you need it and how to get it.

pm June 2014, Jo Emerson

Keeping them… and keeping them happy

How can firms safeguard their staff now the market is moving? Simone Timcke and Frosso Miltiadou have some ideas.

pm April 2014, Simone Timcke (Anthem Consulting), Frosso Militiadou (Anthem Consulting)

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Retaining your marketing stars

How can firms save money? By keeping their marketing team happy so that they don’t need to be replaced. Simon Lewis has some ideas on how this can be achieved.

pm February 2014, Simon Lewis (

Learning leadership

Having landed that promotion, how can you make a smooth transition from executive to manager, or manager to director? Jo Emerson has some ideas.

pm December 2013, Jo Emerson

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