Current events

Attendance at all core events is free to members.

Please note that all PM Forum events are member only and are recognised by the CIM for CPD purposes


East Midlands

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  • Thursday 20 November 2014 - Leicester
    Rewriting the customer experience

Join us for a lively presentation as Andy Raynor, Chief Client Officer of Shakespeares, explores the changes that have taken place in the lives of your clients. Andy will explore what they now expect and deserve from their relationship with you. It's no longer about delivering what you do as well as you can, it's all about what the client wants… so, why are they so often two very different things?

  • January 2015, Nottingham - Deborah Labbate
    Prime Exposure

Scotland

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  • Thursday 23 October 2014 - Edinburgh
    The changing role of marketers in developing client relationships

Marketing expert after expert. They all tell us that the most fruitful source of future growth and profit is your existing client base.

Until recently, many marketers focused on client acquisition and associated communications. There are now more opportunities to contribute strategic insight and show direct financial returns.


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  • Tuesday 25 November 2014 - Glasgow
    2015 digital trends and how to sell them within professional services

Join us for our November session and hear Alan Duncan, of Emperor, discuss the digital trends for our sector in 2015. Emperor has identified a number of trends that suggest firms are not just developing digital strategies, they are developing business strategies for the digital world.


South West

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  • Wednesday 12 November 2014
    Learn a new language - Pushing the boundaries in professional services copywriting

Copy, text, content - call it what you like but it is the fundamental element of almost every marketing piece. It’s also one of the most ignored. At this event we’re going to challenge the status quo and encourage professional services marketers to learn a new language.


West Midlands

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  • Wednesday 26 November 2014
    Midlands Media Panel Event: Tell us what you want, what you really really want!

At the next West Midlands PM Forum event, we will be providing you with an opportunity to hear from the Midlands press on what they look for in a ‘story’. For our latest panel event, we have invited Andy Coyne, editor of thebusinessdesk.com; Peter Plisner, the BBC Midlands Today business correspondent; and Kurt Jacobs, editor of Midlands Business Insider, to give us an insight into what it is that they really want, and what makes good copy for them.


Yorkshire

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  • Thursday 27 November 2014
    Achieving more wins, better client relationships and growth

The ‘buying’ decision for professional services tends to be complex and strongly influenced by trust and comfort in the potential provider.

So, how can marketers and fee earners work together to influence the ‘buying’ decision and achieve more wins, better client relationships and business growth?


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