Current events

Attendance at all core events is free to members.

Please note that all PM Forum events are member only and are recognised by the CIM for CPD purposes


East Midlands

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  • Thursday 18 June 2015
    Four key components to a digital marketing campaign

The days of throwing up a website and then sitting back and waiting for clients to roll in are long gone. Digital marketing is now a highly sophisticated service with many options to attract, reach, obtain and retain customers. This session with online marketing specialists mmadigital – led by the firm’s CEO Dez Derry – will provide you with what you need to know to do it successfully.


London

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  • Tuesday 16 June 2015
    Marketing yourself to stand out from the crowd

No longer is hard work, intelligence and technical expertise in your chosen field enough to guarantee a successful career. The bar is now so high that factors including visibility, personal impact, the ability to promote yourself and a strong personal brand can often make the difference between us sinking or swimming!


North West

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  • Tuesday 23 June 2015
    Secrets of Influential People

Steven Pearce’s presentation, based on his recently-published book Secrets of Influential People, will reveal how to get your point across to partners and other key stakeholders, position yourself for success and be seen as the 'trusted adviser' internally and externally.


Scotland

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  • Thursday 11 June 2015
    In conversation with...
    Christine Liddle

How can you become a leader in professional services marketing? This is the question Steve Wright, PM Forum Scotland Director, will pose to Christine Liddle, Director of Marketing & Business Development at Burness Paull LLP.



South West

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  • Tuesday 30 June 2015
    Innovation in a cold climate: How to develop and champion ideas that sell

Innovation is now the key battleground for the professional services sector, with firms seeing ideas-led marketing as the only way to differentiate in an increasingly competitive market.

But while investment in developing thought leadership status has increased significantly, effectiveness has declined. 'Thought Followership' is rife with firms jumping on the bandwagon rather than setting the agenda.


West Midlands

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  • Thursday 11 June 2015
    Planning and Campaign Management

Marketing and Business Development Managers face increasing pressures to demonstrate leadership, unite fee-earners and deliver strong results – sometimes across international boundaries. A well-researched campaign embeds strategic thinking and client focus into an array of tactical and technological tools and activities to drive the required focus. But planning a campaign is not a trivial exercise. This session explores the challenges and offers insight and hope.

We are thrilled to be joined by Kim Tasso, who will be well known to many of you, and it is a pleasure to have her present in Birmingham.


Yorkshire

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  • Thursday 25 June 2015
    The secrets of successful pitching

How can professional firms improve their pitch conversion rate? How can you win more work, differentiate your pitch, and improve your delivery?

At our next session, Elmwood “The world’s most effective brand consultancy” will share the secrets of successful pitching, including insights, tips and techniques that have produced business wins with clients like Coca Cola, Unilever, P&G, Cable and Wireless, Morrisons and many more.


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