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One of the things we should have all taken away from this year's PM Forum conference in London was that sticking an 'e' in front of anything does not magically transform it into an e-commerce business. Oh no, as Ann Hazelton, of Hays Allan reports, there'
pm October 2000, Ann Hazelton (Hays Allan)
The PM Forum held its first annual conference in London last month discussing the topic of helping fee earners develop and retain business. Carolyn Bointon and Tamsin Edwards report.
pm October 1996, Carolyn Bointon (Freeth Cartwright LLP), Tamsin Edwards
With nearly 60 delegates from a dozen countries, the Forum’s Central and Eastern European Summit – this year in Budapest – is fast becoming ‘the’ annual event on the continent for PSF marketers. First time attendee Emese Racz had high expectations and was
pm December 2005, Emese Racz (DTZ Hungary)
On 10 September, the PM Forum welcomed 150 professional services marketers and managing partners to London for its Annual Conference. Claire Hatton, Business Recovery Group Marketing Manager at Numerica, reports.
pm October 2003, Claire Hatton (Vantis)
Report on the second annual PM Forum conference entitled Converting insight into action held in London in September.
pm October 1997, Cindy Godwin (Littlejohn)
The third annual PM Forum conference, held in London, tackled the dilemma facing many professional service marketers: how to differentiate your firm from the competition. Maybe it's all in the X-factor...
pm October 1998, Cindy Godwin (Littlejohn)
Kim Tasso reports on the PM Forum’s 12th annual global conference which took place in London in September.
pm October 2007, Kim Tasso (Practical Marketing Consultancy)
The December 2008 PM Forum survey focused on the impact of the downturn on marketing departments and on individual marketers. 186 members responded.
pm February 2009, Richard Chaplin (Practice Management International LLP)
This magazine was launched in 1993 – a time of recession when marketers were a novelty for most professional firms and the first people to be made redundant in tough times.
pm December 2008, Richard Chaplin (Practice Management International LLP)
Before we discuss the differences, it is worth understanding why the differences matter. Isn’t ‘business development’ just another word for ‘marketing’ which lawyers are more likely to tolerate and spend money on?
pm September 2003, Fiona Spiers (Weil Gotshal & Manges LLP)