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PM Forum recommends

Professional marketing magazine regularly reviews books which we think will help marketers in the professions.



pm book of the month

Crisis, Issues and Reputation Management

Andrew Griffin – Kogan Page £24.99/$39.95

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Previous pm recommendations:


The Social Media MBA – Guide to ROI

Christer Holloman – Wiley £19.99/$32.95

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Rainmakers and Trailblazers

Kim Tasso – Worldwide Legal Research £175.00

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Rainmakers and Trailblazers 

The Presentation Book

Emma Ledden – Pearson £12.99/$14.50

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Essential Law for Marketers – 2nd Edition

Ardi Kolah – Kogan Page £19.99/$39.95

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Pricing for Profit

Peter Hill – Kogan Page £29.99/$34.95

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The Highly Effective Marketing Plan

Peter Knight – Prentice Hall £12.99/$29.99

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The Complete Marketer

Malcolm McDonald & Mike Meldrum – Kogan Page £19.99/$29.95

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Valuable Content Marketing

Sonja Jefferson and Sharon Tanton – Kogan Page £19.99/$29.95

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The Marketing Director’s Handbook

The Marketing Director’s Handbook

Tim Arnold and Guy Tomlinson – The Marketing Directors Ltd £49.99

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Share This

Wiley – CIPR £16.99

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The Snowball Effect

Andy Bounds – Wiley £12.99

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The Icarus Deception

Seth Godin – Portfolio Penguin £12.99/$24.95

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Good Strategy, Bad Strategy

Richard Rumelt – Profile Books £9.99/$28.00

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Avoiding Extinction:
Reimagining Legal Services for the 21st Century

Mitchell Kowalski – American Bar Association $89.95

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Mastering story, community & influence

Jay Oatway – Wiley £16.99/$27.95

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Reinventing Professional Services

Ari Kaplan – Wiley £19.99/$29.95

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Whale Hunting

Tom Searcy & Barbara Weaver Smith – Wiley £16.99/$24.95

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How to be great at the stuff you hate

Nick Davies – Capstone £12.99/$20.95

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Professional Services Marketing 3.0

Bruce Marcus – Bay Street Group £60.95/$97.50

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The Marketer's Handbook

Laurie Young – Wiley £39.99/$75.00

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Poke the Box

Seth Godin – The Domino Project £7.99/$7.95

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The Marketing Century

Edited by Jeremy Kourdi – Wiley £19.99/$34.95

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Marketing Accountability

Malcolm McDonald and Peter Mouncey –
Kogan Page £19.99/$29.95

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Marketing Technology as a Service

Laurie Young & Bev Burgess – Wiley £34.99/$52.00

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Client Science

Rachel Killeen –
Institute of Chartered Accountants in Ireland £27.00

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Marketing 3.0

Philip Kotler, Hermawan Kartajaya and Iwan Setiawan –
Wiley £16.99/$24.95

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The Facebook Era

Clara Shih – Prentice Hall £17.99/$24.99

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Flip the Funnel

Joseph Jaffe – Wiley £19.99/$29.95

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The Referral Engine

John Jantsch – Portfolio £17.98/$25.95

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Marketing & selling professional services
- in Architecture & Construction

Basil Sawczuk – Wiley-Blackwell £42.50/$72.99

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Professional Services Marketing

Mike Schultz & John E. Doerr – Wiley £18.99/$27.95

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Inbound Marketing

Brian Halligan and Dharmesh Shah – Wiley £16.99/$24.95

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The Integration Imperative

Suzanne Lowe – Professional Services Books £13.25/$29.95

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The End of Lawyers?

Richard Susskind - Oxford University Press £24.99/$50.00

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Growing your Property Partnership

Kim Tasso – EG Books £29.99/$42.95

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The Marketing Gurus

Edited by Chris Murray – Atlantic Books - £12.99/$14.97

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Services Marketing – Text and Cases

Steve Baron,Kim Harris and Toni Hilton – Palgrave Macmillan - £34.99

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The Mind Gym – Relationships

The Mind Gym – Sphere £12.99

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The Back of the Napkin

Dan Roam - Portfolio £15.99/$24.95

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The Expert’s Edge

Ken Lizotte - McGraw Hill £12.99/$22.95

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Can we start again?

Daryl Scott - Management Books 2000 £14.99

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Smarter Selling

Keith Dugdale and David Lambert – Prentice Hall - £14.99/$25.06

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Strategy and the Fat Smoker

David Maister's – The Spangle Press - £15.05

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Malcolm McDonald on Marketing Planning

Malcolm McDonald – Kogan Page - £12.99

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Market Research – Best Practice

Edited by Peter Mouncey and Frank Wimmer
– Wiley - £50.00

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Growing your client base

Paul Denvir and Kevin Walker – PACE Partnership £28.99

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Scenarios in marketing

Edited by Gill Ringland and Laurie Young – Wiley £24.99

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Hypnotic Writing

Joe Vitale – Wiley - £13.99/US$19.95/C$23.99

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Winning Business in the Property Sector

Patrick Forsyth – EG Books £18.00

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The Big Moo

Edited by Seth Godin – Penguin £12.99

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How to Write a Marketing Plan

John Westwood – £6.11

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How to Write the Perfect Press Release

Peter Bartram – Helping Hand Books £12.95

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How to Craft Successful Business Presentations
and Effective Public Speaking

Patrick Forsyth – £6.59

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Media Relations in Property

Graham Norwood and Kim Tasso – EG Books £20.00

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The Mind Gym: Give me time

Time Warner books -  £12.99

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The Employer Brand

Simon Barrow and Richard Mosley - Wiley  £29.95

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Effective Internal Communications

Lyn Smith with Pamela Mounter - Kogan Page £16.99

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Marketing the Professional Services Firm

Laurie Young - Wylie £26.99

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Why business people speak like idiots

Brian Fugere, Chelsea Hardaway and Jon Warshawsky - Free Press £12.99 each

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How come your Brand isn't working hard enough?How come you don't have an E-Business Strategy?
How come your Marketing plans aren't working?How come you can't indentify your key customers?
Click on the covers to purchase from Amazon

How Come ... series

Kogan Page £7.99 each

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Raving Fans!

Ken Blanchard and Sheldon Bowles - Harper Collins £6.99

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Marketing - A complete guide in pictures

Malcolm McDonald and Peter Morris - Elsevier Butterowrth £14.95

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The Mind Gym - Wake your mind up

Time Warner £12.99

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Marketing - Essential principals, new realities

Jonathan Groucutt, Peter Leadley and Patrick Forsyth – Kogan Page £27.50

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Client at the Core

Bruce Marcus and August Aquila – Wiley & Sons £30.95

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Mastering Public Relations

Anthony Davis – Palgrave Macmillan £15.99

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The Knowledge Activist's Handbook

Victor Newman – Capstone £16.99

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Connective Selling

John Timperley – Capstone £16.99

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The New Marketing

Malcolm McDonald and Hugh Wilson – Butterworth-Heinemann £21.99

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The New Marketing

Coaching for Performance

John Whitmore – Nicholas Brealey Publishing Ltd £12.99

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Everything you should know about Public Relations

Anthony Davis – Kogan Page £17.99

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Marketing & Selling Professional Services

Patrick Forsyth – Kogan Page £30.00

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Creating New Clients

Kevin Walker, Cliff Ferguson and Paul Denvir – Thomson £25.00

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Let’s Get Real or Let’s Not Play

Mahan Khalsa – Franklin Covey $19.95

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Network your way to Success

John Timperley – Piatkus £10.99

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Internet Marketing

Edited by Nicola Webb – The Law Society £39.95

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Media Relations for Lawyers

Sue Stapely - The Law Society £39.95

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Marketing Insights from A to Z
- 80 concepts every manager needs to know

Philip Kotler - John Wiley & Sons £17.50

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Persuasive Business Writing

Patrick Forsyth – How to Books £7.99

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Dynamic Practice Development:
Selling Skills and Techniques for the Professions

Kim Tasso - Thorogood £29.99

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Developing Knowledge-Based Client Relationships

Ross Dawson - Butterworth Heinemann £18.95

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True Professionalism

David Maister - The Free Press E-book £7.35

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The McKinsey Way

Ethan M Rasiel - McGraw Hill $21.95

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The Committed Enterprise

Hugh Davidson - Butterworth Heinemann $29.99

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Barefoot on Broken Glass

John Timperley - Capstone £12.99

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Managing Key Clients

Kevin Walker with Paul Denvir and Cliff Ferguson - Thomson Learning £25.00

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Managing the Professional Service Firm

David H Maister - The Free Press £14.99

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