29
Jun

Let's get sociable!

Midlands
In Person

Developments mean that in recent months we've combined the West and East Midlands Committees to form one, united Midlands Committee.

So, in celebration, we're looking to get sociable and meet you all face to face! We're holding a social event on Wednesday 29th June, 6-8pm at the newly opened Manahatta Bar in Temple Street, Birmingham. DWF is kindly sponsoring the event so there will be a welcome drink for all on arrival.

05
Jul

Summer drinks: The future for marketing and business development in the South West

South West
In Person

Your panel (Louise Edwards, Amelia Stirling, and Paul Seymour) will share their experiences of leading their teams and helping their firms through the pandemic, and their expectations and challenges going forward.

They will discuss hybrid working, recruitment and wellbeing, as well as the value and impact expected from marketing and business development professionals today.

06
Jul

Summer networking social – Time to reconnect

London
In Person *** New Date ***

There'll be the chance to network (and compare lockdown stories) with new and familiar faces from across the professional services marketing community. We hope you can join us for drinks and canapés on the rooftop terrace of Mazars' offices (sunny weather pending!), who have very kindly offered to host us.

Previous webinars

Member only

In this PM Forum webinar Professor Will Harvey of the University of Bristol, and Kevin Hunter, Marketing Manager at BDO, discussed just what thought leadership is in the first place, and how firms can approach the challenge of becoming thought leaders. Will will talk about how firms can use thought leadership to gain reputation advantage, and will lay out a framework for understanding how you can approach thought leadership production in your firm while navigating with the tensions that can arise along the way – from engaging partners to evaluating ROI.

Member only

In this PM Forum webinar Mat Morrison from Digital Whiskey shared why he thinks professional services firms should accept that they actually need to present themselves as authoritative, or experts in a field. He covers these important topics: - The problems with thought leadership - How to fix thought leadership — tips for running an Authority-Diffusion-Exposure process - Selling more spending less — an introduction to content sustainability - We'll also cover Google's "Help-Hub-Hero" content strategy model (and introduce the concept of "Hopeless" content as a necessary 4th category)

Member only

In this webinar Darren Francis from PepperBD shared how to achieve clarity in your key client management programmes; how this clarity ensures that your clients are engaged and willing to work with you over long periods to develop new ideas and services; and much more.

Member only

In this webinar Ryan Webb will talk through some of the critical elements of a high performing website and provide you with some tips on what you can do to encourage more visitors to enquire. He won’t tell you to rebuild your website, but rather look at it from a different perspective and find opportunities for significant improvement.

Member only

In this webinar Jack Murray will be talking about why every business needs a story. Driven by real-life stories and case studies this talk will help to find your 'Magic Slice' – that unique place where what you want to say is exactly what your audience wants to hear.

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