Effective management of client relationships contributes hugely to the health of any professional firm. It is an issue that defines a firm’s competitive performance. PM Forum members were asked to complete our annual survey in September 2011, 277 participated.
There are a number of specific ways in which peer professional services firms have found that they can drive the contribution from vendors and third parties forward.
This comprehensive Report contains insights on the importance of CRM to firms, important attributes in selecting and retaining vendors, and the performance of various vendors. It should help any firm considering changing vendors or aiming to improve the effectiveness and results of their efforts to manage client relationships, and the strategic and financial benefits they gain. PM Forum members can purchase the Report at a reduced price of £295 for orders received before 14 November (£395 thereafter), compared with regular price of £595. The order form can be found on the last page of the Executive Report.