The Scotland regional events take place in Edinburgh and Glasgow city centres at various venues. Membership to the PM Forum is corporate so attendance at all core events and webinars is free to all staff of member firms. Sign up here! If you are interested in hosting an event please contact PM Forum HQ.

We attract a diverse audience covering marketers in a professional services firm including accountancy, law, property and management consultants. We also welcome partners and senior fee-earners with a marketing remit and agencies/suppliers to the sector.

Educational events with networking opportunities are planned for each year and topics are taken from the annual member research and current trends. While there is a restriction on gatherings and social interactions, events have moved online – a selection of recorded webinars are available on the PM Forum YouTube channel.

Details of future events:

Tuesday 01 Feb 2022 - Edinburgh

Converting online connections to meaningful relationships

In this session, Gordon White will explore ways to manage your online business relationships and how to move them to the next level – a face-to-face meeting, even if it is on Teams or Zoom. 

Topics to be covered include:

  • Building a relevant online community
  • Multi or single-channel communication – What works best?
  • Social selling – How it works and how to make it work for you
  • Engaging with new contacts and controlling the conversation
  • Learning from the data – how to make use of the analytics
  • Third-party tools that can help you build relationships

Previous events and reports

If you would like to receive regular invites to events, please email us.